The study offers comprehensive coverage of the qualitative and quantitative analysis of the Business Intelligence and Analytics market along with crucial statistical data about the Business Intelligence and Analytics market. The research study provides historical data from 2017 to 2018 and offers accurate forecast estimation until 2027. The report also profiles established and emerging players of the market, covering the business overview, product portfolio, strategic alliances, and business expansion strategies.

During the forecast period, the global business intelligence and analytics market is projected to expand significantly in terms of revenue due to growing demand for real-time data-driven decision-making solutions. Besides, rising need to identify customer behavior across various industries and sectors is expected to further fuel global business intelligence and analytics market growth during the forecast period. Furthermore, increasing adoption of search-driven analytics to prepare reports will propel revenue growth of the global business intelligence and analytics market growth to a significant extent in the near future. 

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Competitive Outlook:

The global Business Intelligence and Analytics market is highly consolidated due to the presence of a large number of companies across this industry. These companies are known to make hefty investments in research and development projects. Also, they control a considerable portion of the overall market share, thus limiting the entry of new players into the sector.  The global Business Intelligence and Analytics market report studies the prudent tactics undertaken by the leading market players, such as partnerships and collaborations, mergers & acquisitions, new product launches, and joint ventures.

Some of the key participants in this industry include:

SAP SE, Oracle Corporation, Microsoft Corporation, TIBCO Software Inc., GoodData Corporation, International Business Machines Corporation, MicroStrategy Incorporated, Tableau Software, Inc., SAS Institute Inc., and Qlik Technologies Inc.

The competitive analysis also includes regional analysis of major geographical regions. The report covers regions such as North America, Europe, Asia-Pacific, Latin America, and the Middle East and Africa. The report also offers a country wise analysis to impart better understanding of the global Business Intelligence and Analytics market with regards to market share, market size, production and consumption ratio, product launches and R&D activities, investment opportunities, and presence of key players in the region.

Some Key Highlights in the Report:

  • Among the process type segments, the online analytical processing (OLAP) segment is expected to register a significant CAGR of 11.3%, due to growing adoption of OLAP processing-built business intelligence and analytics solutions in various industries and sectors, since OLAP comprises analytical queries, reporting, and decision support.
  • Due to rapid adoption of cloud technologies by end-users, the modern channel data delivery segment is expected to account for comparatively higher revenue share than other data delivery segments during the forecast period. This can be attributed to significantly high demand for cloud-hosted business intelligence and analytics solutions, which offer streamlined data exchange.
  • Based on application, the business management segment is expected to lead in terms of revenue contribution to the global business intelligence and analytics market due to increasing implementation of business intelligence and analytics solutions in order to optimize business performance with efficient planning, budgeting, accounting, and forecasting.

The report further segments the global Business Intelligence and Analytics market on the basis of product types and applications and provides insights into key factors influencing the revenue growth of the segments.

Emergen Research has segmented the global business intelligence and analytics market on the basis of process type, data delivery, application, end-use, and region.

Process Type Outlook (Revenue, USD Billion; 2020–2027)

  • Online Transactional Processing (OLTP)
  • Online Analytical Processing (OLAP)

Data Delivery Outlook (Revenue, USD Billion; 2020–2027)

  • Traditional channels
    • Web portal
    • Web app
    • Email
    • File Transfer Protocol (FTP)
  • Modern channels
    • Cloud hosting
    • Social sharing

Application Outlook (Revenue, USD Billion; 2020–2027)

      • Business management
        • Performance management
        • Strategic planning
        • Process intelligence
        • Competitive intelligence
      • IT management
        • App analytics
        • Web analytics
        • Security management
      • Sales & Marketing
        • Customer behavior analysis
        • Campaign management
        • CRM
        • Targeted marketing
        • Inventory management

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Global Business Intelligence and Analytics Market Report – Table of Contents:

  • Chapter 1 includes the global Business Intelligence and Analytics market introduction, followed by the market scope, product offerings, growth opportunities, market risks, driving forces, and others.
  • Chapter 2 broadly categorizes the Business Intelligence and Analytics market on the basis of geography, and determines the sales, revenue, and market shares of each region over the estimated period.
  • Chapter 3 elaborates on the competitive outlook of the Business Intelligence and Analytics market, focusing on the major manufacturers and vendor landscape.
  • Chapter 4 exhaustively studies the key manufacturers of the Business Intelligence and Analytics industry, along with their anticipated sales and revenue shares.
  • Chapters 5 includes market segmentation based on product type, application range, and market players.

The report focuses on current and future market growth, technological advancements, volume, raw materials, and profiles of the key companies involved in the market. The report provides valuable insights to the stakeholders, investors, product managers, marketing executives, and other industry professionals.

Regional segmentation comprises of a current and forecast estimation of the market in the key geographical regions such as North America, Europe, Asia Pacific, Latin America, and Middle East & Africa.

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