SEO is the most important of all the services a Digital Marketing Company offers. If you are reading this blog, we, as Levitadz, can assume that you already know what Search Engine Optimization or SEO is and what it does. So, we are going to leave that simple out here. So, what are you in for in this blog? In this post, you will get an overview of on-page SEO and off-page SEO, and then we will jump straight to the top 7 off-page SEO techniques you should know about. Let’s begin. 

On-page SEO: An overview

On-page SEO is the activities and changes we perform within our website. For example, a Lead Generation service provider website directly affects our website to make it rank better in search results.

Examples of on-page SEO: 

●        Description.

●        Meta tags.

●        Keywords.

●        Sitemaps.

●        Internal linking.  

Off-page SEO: An overview

On the other hand, off-page SEO is done outside the website and doesn’t make any changes to the website. However, the goal is still to make your website rank better on search engine pages.

Examples of off-page SEO:

●        Backlinking activities.

●        Guest posting.

●        Social media engagements.

●        Video marketing.

●        Podcasts.

Seven off-page SEO techniques you need to know

Now that you know the differences between off-page and on-page SEO, we, Levitadz, will start the blog. Every Internet Marketing Company expert must learn these seven off-page SEO techniques.

Social networking sites: As we all know, social media is an unavoidable and indirect part of our lives, so it is for off-page SEO. With Social Media Marketing, you can build your brand’s reputation online within your niche.

●        Since everyone is on social media, you can gain many potential customers via sites such as Instagram, Facebook, and Twitter.  

Search engine submission: The search engine submission technique is a simple way to increase the ranking of your web page. But what exactly are we talking about? In this technique, we submit our website to the most popular search engine sites, such as Google. 

Video marketing: Video marketing is a simple and easy way to promote your brand. Let’s see how it works.

●        You need to have a video on your website that you want to popularize.

●        Submit it to the most popular video sites, such as YouTube.

●        Add a proper title, description, tags, and reference links.

●        You will get some quality backlinks.  

Creating sharable and quality content: It is no secret that shareable and quality content is an excellent way to increase your SEO rank. You can also get organic backlinks with this method.  

Business reviews: Another way to get quality backlinks is to write business reviews or get yours written. Many business review websites online can help you improve your SEO rank.

Link building: Link building is an essential off-page SEO method. This technique lets other websites or blogs link to your web pages. This will indeed improve your website’s search engine rankings.

Answer questions: It’s a great way to get high traffic on your website. Answering questions about your brand shows that you are knowledgeable in your sector and develops people’s trust in your brand.    

With that, we bring our blog to a conclusion. Thank you for reading.